The Only 3 PPC Results Your Clients Will Ever Care About

The Only 3 PPC Results Your Clients Will Ever Care About

Imagine if for every dollar you invested in advertising you received two dollars in return? According to Google’s Economic Impact Report, that’s exactly what Google Ads can do for a business. Sure, this is just an average. But it illustrates the game-changing power of...
How to Close More Agency Sales Deals [Step-by-Step Guide]

How to Close More Agency Sales Deals [Step-by-Step Guide]

If you want more clients for your agency, it’s not going to just happen by itself… The “cause” comes before the “effect.” If the effect you desire is more sales, then you need to create the cause for that outcome. Which in the case of agency sales, is a predictable...
The Ultimate Guide To Client Acquisition For PPC Agencies

The Ultimate Guide To Client Acquisition For PPC Agencies

It’s the lifeblood of your PPC agency… client acquisition and new business. Most agencies underestimate the importance of this part of their business. Instead, they operate in disconnected “spurts” of client acquisition, attempting to gain more clients when they need...
Google Ads and Bing: How Will My Client Benefit?

Google Ads and Bing: How Will My Client Benefit?

Advertisers are faced with a slew of decisions when it comes to advertising. From which network to advertise on to what medium to select, there are many choices to make as a business. Often, the question is “which is better”? However, the answer isn’t always “better”...
The Formula for a Successful Google Ads Landing Page

The Formula for a Successful Google Ads Landing Page

Some think that a good landing page or website is all about the bells and whistles, but while you may be compelled to create a page or site with all the glitter and gold, take a step back. Landing page aesthetics certainly need to be considered in order for your users...