Technical Updates
4 mins read
Tag: adwords setup
Facebook Ads vs Google Search Ads: Key Differences, Best Industries, and Client Recommendations
Google or Facebook – Which platform is better and where should your clients invest their money? The answer is… it depends. In recent years, the battle between these two advertising behemoths has heated up. They seem to be going punch for punch with updates and...
How to Link Google My Business and Google Ads Using Location Extensions
Since Google’s launch of Google Ads in the year 2000 it has grown into a $95 billion advertising platform. What was once a fairly low-cost exchange for businesses to attract leads and grow revenue, has become a highly-competitive marketplace which is indispensable to...
How to Set Up Google Analytics Goals for Google Ads
Google Ads is an effective advertising tool for businesses of all sizes and has a bunch of built-in options for conversion tracking. Sometimes, however, your business needs a more customized option. Luckily for us marketers, Google Ads allows us to import goals that...![How to Setup Google Ads Conversion Tracking [The Ultimate Guide]](https://2st5to1x7t2x3e94yo19lyhy-wpengine.netdna-ssl.com/wp-content/uploads/2018/05/iii_adwords-conversion-tracking-1080x520.jpg){kind=tracking}
How to Setup Google Ads Conversion Tracking [The Ultimate Guide]
You’ve just set up your Google Ads account, or maybe you’ve inherited one that wasn’t tracking properly. Either way, you know you need to track those conversions that are coming in. Deciphering Google’s help files often feels like reading Greek. All you really want to...