Technical Updates
4 mins read
Tag: Client Retention
The Importance of Retention Marketing – Why Are Your Clients Leaving?
The importance of retention marketing should never be underestimated and particularly in our industry, client retention should be an integral part of any agency’s marketing strategy. Regardless of the number of clients on your books, the impact of having someone leave...
Why Your Client’s PPC Landing Page Is Underperforming (And What To Do About It)
Your PPC landing page is the very first page a visitor sees after they click on your ad and it’s the most important contributor to the conversion performance of your ad spend. Perhaps the most efficient (and cost-effective) way of improving your Return On Ad Spend...
How To Deal With Bad Clients (Your PPC Agency’s Biggest Nightmare)
Late night calls, bottlenecks, and unrealistic expectations… Those bad client stories that drain your resources, restrict your team’s capacity to deliver value and stunt the growth of your business. You tell yourself it won’t happen again. Next time, you’ll make a...