Effective PPC reporting lays the foundation for consistent client retention and agency growth… Unfortunately, if done properly, PPC reports can be extremely time-consuming to complete. Which means for PPC managers who are already at near full-capacity managing...
The importance of retention marketing should never be underestimated and particularly in our industry, client retention should be an integral part of any agency’s marketing strategy. Regardless of the number of clients on your books, the impact of having someone leave...
Your PPC landing page is the very first page a visitor sees after they click on your ad and it’s the most important contributor to the conversion performance of your ad spend. Perhaps the most efficient (and cost-effective) way of improving your Return On Ad Spend...
Late night calls, bottlenecks, and unrealistic expectations… Those bad client stories that drain your resources, restrict your team’s capacity to deliver value and stunt the growth of your business. You tell yourself it won’t happen again. Next time, you’ll make a...
Prefer to watch our content rather than read? Simply click this link to be taken to the video version of this content! How well do your PPC managers communicate with your clients? The ability of your account managers to communicate may not be something you...