Google Ads is an effective advertising tool for businesses of all sizes and has a bunch of built-in options for conversion tracking. Sometimes, however, your business needs a more customized option. Luckily for us marketers, Google Ads allows us to import goals that...
If you’d like to learn how to use Google Tag Manager, setting up your account and placing the container code is the first step. For those who don’t know, Google Tag Manager is a wonderful tool that helps non-coders add various tags and tracking to their site with a...
