If you’re still running ads the same way you did last year, you’re already behind. Google’s AI is learning faster, acting smarter, and doing more of the heavy lifting. That’s good news—if you know how to ride the wave.
This week, we dropped a new blog laying out what to expect over the next 6 months, 1 year, and 2 years in lead generation ads.
Here’s the quick hit of what’s happening and what you should be doing now.
Short-Term (Next 6 Months):
So what should you be doing now?
We go deeper into all of this in the blog. It’s a must-read if you run high-intent lead gen campaigns for local businesses.
AI isn’t replacing smart marketers. It’s replacing old-school ones.