Category: PPC Advertising

Why PPC Reporting for Clients is Broken & How to Fix It | InvisiblePPC

Why PPC Reporting for Clients is Broken & How to Fix It

PPC reporting often leaves clients confused and unsatisfied. This blog uncovers why PPC reporting is broken, the pitfalls agencies face, and how to fix it with smarter agency processes, clear metrics, and InvisiblePPC’s white-label solutions.

How AI Is Transforming Google Ads Campaigns in 2025 | InvisiblePPC

How AI Is Transforming Google Ads Campaigns in 2025

AI is reshaping Google Ads in 2025 with smarter PPC automation, predictive targeting, and AI copy tools that boost ROI. This blog explores how agencies and businesses can stay ahead by leveraging Google Ads AI. Need help scaling? IPPC has you covered.

Sponsored Ads on Google Maps: Origins and Types | InvisiblePPC

Sponsored Ads on Google Maps: Origins and Types

Know everything about sponsored ads on Google Maps, including their types, origins, how they appear and differ, and how to run them correctly. InvisiblePPC can help you manage them with ease and get real local results.

A man is using Google PPC Tools for his small business.

The Best Google PPC Tools for Small Businesses in 2025

Explore the best Google PPC tools small businesses should use in 2025 to simplify campaign management, cut ad waste, and boost ROI. From competitor research tools like SpyFu and SEMrush to smart automation with Optmyzr and PPCrush.ai, each tool is compared for features, pros, cons, and use cases. With expert insights from InvisiblePPC, discover the ideal PPC tech stack tailored to your goals, budget, and experience level.

Leveraging PPC Ads for HVAC Success: A Comprehensive Technical Guide for HVAC Agencies

Help HVAC clients dominate their local market with tailored, high-performing PPC campaigns. Explore the technical aspects of PPC and how to create effective ad campaigns for HVAC clients. From understanding the unique needs of HVAC businesses to mastering keyword strategies, ad types, and bidding tactics, this article will super charge your knowledge base to deliver outstanding results.