Budgeting is a crucial part of every business plan, and advertising strategies are no exception.
You should base your budget on various elements, like the current marketing budget, desired budget, keywords, CPC & other KPIs to track progress. Learn all about how to plan your Google Ads budget in this blog.
Are you familiar with the term “dashboard”? How to use & style it. How can it help your firm succeed?
It is a Business Intelligence (BI) tool that organizes and visualizes all relevant data in one place. Learn all about creating a successful dashboard & why every marketer should invest in it.
Negative keywords, when used effectively, can have a significant positive impact on the success of your PPC ads. Negative keywords are words that you can use in your PPC campaign to avoid your ads from appearing in searches that include them. Learn all about it in this blog!
Are you also wasting money targeting the wrong audience & not getting many conversions? Then the chances are high that your “Audience Targeting” approach is going wrong.
Audience targeting ensures that their ads are only shown to individuals who are most likely to be interested in their product. Master audience targeting skills with this blog.
Client onboarding is one of the most key duties for any firm as it directly affects the client’s experience. Proper onboarding builds the customer’s trust in your ability to deliver on the promises made during the sales process. Learn how to master the art of onboarding clients!
An effective landing page is frequently seen as the foundation of effective digital marketing. A landing page is a webpage with a single goal, usually to drive conversions, and it forces users to perform a specific action. We’ve created a list of some great tips for leveling up your landing page.
Are you selling your service for too low? It’s time to know your worth!
Picking the best price for clients is one of the most crucial tasks for any firm. Learn how to select the best pricing model for your services & read all about the 5 pricing models.
Stuck with reporting? Can’t make sense out of so much data? Then Google Data Studio is the perfect tool for designing visually appealing, customizable, interactive dashboards. It is a user-friendly data reporting interface that can help turn raw data into actionable information.
Keywords are the backbone digital marketing world. They have the power to make or break your campaigns, so knowing how to use them is crucial to understand. There are mainly 4 types of keyword matches that you must know.