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Tag: Google Ads

Mastering Local Biz Google Ads Management

Mastering Local Biz Google Ads Management

Learn how to master Google Ads management for local businesses as we delve into the importance of strategic approaches and continuous optimization, backed by over 12+ years of industry experience. Discover the pillars of Google Ads management, including leveraging tools like Swipe Pages, Call Tracking, Clickcease, and competitive ad analysis with PPCreveal.ai. Dive into the rhythm of Google Ads management, ensuring daily checks and weekly optimizations for peak performance. Elevate your conversion rates through meticulous landing page testing and strategic monthly, quarterly, and 6-month optimizations.

Avi Kumar

5 Google PPC Ad Hacks for Plumbers & HVAC Companies

Paid search campaigns on Google Ads offer plumbing and HVAC companies a prime avenue to connect with potential customers in need of their services. When a home or commercial property experiences a burst pipe or malfunctioning unit, search intent is high even though the need may arise unexpectedly. This blog shares five strategic Google Ad approaches tailored for plumbers and HVAC professionals seeking to capitalize on this demand and stand out amidst the competition

Justin Rondeau

4 Genius Ways To Get More Out of Google Ads Reports

This blog delves into advanced strategies and techniques for making the most of your Google Ads reports. It offers valuable insights into data analysis, digital advertising optimization, and marketing analytics. By following these genius tips, advertisers can elevate their campaigns and achieve better results in the competitive world of online advertising.

Justin Rondeau

Retargeting in PPC: Techniques to Win Back Lost Customers

Rediscover the power of connection with ‘Retargeting in PPC: Techniques to Win Back Lost Customers.’ This dynamic blog dives into the heart of re-engagement, transforming overlooked opportunities into conversions. Uncover the secrets of tailoring your PPC campaigns to not just reach, but resonate with the audience that slipped away. Packed with actionable strategies and insights, it’s your guide to turning ‘almost’ into ‘achieved.’

Justin Rondeau

How to Improve Your PPC Campaigns with A/B Testing

A/B testing is a powerful tool to enhance your PPC campaigns. This guide dives into its importance, the steps involved, and best practices to ensure impactful results. By understanding and applying A/B testing insights, advertisers can drive better engagement and increase their return on investment.

Justin Rondeau

How You Can Save Your Client’s Ad Money from Fraud Clicks

Click fraud can drain your clients’ advertising budget fast. This blog unveils strategies to monitor campaigns, set up IP exclusions, utilize geotargeting, and invest in click fraud prevention software. Stay ahead of fraudsters and maximize ROI.

IPPC Team

Greatest hits

Technical Updates

How to Link Google Business Profile and Google Ads Using Location Extensions

6 Min read
Technical Updates

How to Set Up Google Analytics Goals for Google Ads

8 Min read
Technical Updates

How to Setup Google Ads Conversion Tracking [The Ultimate Guide]

30 Min read